20 Important Makeup Tips For Women Over 30

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Next up in makeup tips for women over 30: eye shadow!

Listen, you don’t have to go super dramatic with your eye shadow. In fact, as we get older, it’s probably a good idea to tone down our shadow for everyday wear. Dramatic at night or for special occasions is still awesome, but neutrals that can go from day to night are where it’s at. Avoid bright, shimmery colors, and opt for muted peaches, tans, and champagnes. Definitely look for shadows that have a little bit of sparkle – strategic placement can really make your eyes pop. Use a slightly darker shadow in the crease to give your eyes more depth, and use the lighter, shimmery colors along your brow bone and waterline to make your eyes look brighter and more youthful.

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