Childrearing
Five Items Exclusively For Boys That Reveal How Gymboree Thinks About Girls
Mary Elizabeth Williams at Salon said it best when observing how kids are conditioned into certain roles and capabilities simply by their sex, as she wrote:
“Our children are sold gender expectations from before they’re born – as a friend learned when her sonogram technician announced the sex of her fetus by declaring “it’s a princess!â€
A quick jaunt over to Gymboree reveals that the very problematic onesies have been pulled. But keep browsing and you’ll soon discover quite a few outfits strictly for boys that convey just how strong, smart, and talented they are. Meanwhile, all the girls get are messages about being “pretty peas,” cookies, cupcakes, and “glam” princesses — which says a lot about how Gymboree views little girls in comparison to their “genius” and “strong” counterparts.
[ITPGallery]
(photos: gymboree.com)