Looks Like We’ve All Spent Thousands Of Dollars On Bras For Nothing

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shutterstock_134296820__1365861009_70.118.110.28New research suggest that bras really do nothing for women and may actually be doing more harm than good over time.

Jean-Denis Rouillon, a professor at the University of Franche-Comté in Besançon conducted a study of more than 300 women and found that “Medically, physiologically, anatomically, the breast does not benefit from being deprived of gravity.” From the Huffington Post:

Conducting the study at the university’s hospital, Rouillon measured and examined the breasts of more than 300 women, aged 18 and 35, taking note of how the additional support provided by bras affects the body over time. (It should be noted the study does not mention breast size.)

Overall, he found that women who did not use bras benefited in the long term, developing more muscle tissue to provide natural support. As France’s The Local notes, Rouillon also noticed that nipples gained a higher lift, in relation to the shoulders, on women who went braless. When bras are worn, the restrictive material prevents such tissue from growing, which may actually accelerate sagging, the study concluded.

What? Bras may actually “accelerate sagging?” This can’t be right, can it? I have spent thousands of dollars believing that gravity is the enemy. Damn it, all.

When I got boobs, I got boobs. There was no subtle budding happening on my seventh grade body. I swear one morning I just woke up and I was a C cup. It was pretty awful for a self-conscious middle school student to tote those things around. My mother immediately marched me to the mall to get them under control. They have been strapped down and lifted by some contraption ever since. I think if I tried to guesstimate how much money I have spent on these things I would cry.

The study actually makes some sense if you think about it. It’s logical that the body would respond to the need for more muscle tissue to support tissue that wasn’t being supported by an external contraption, right? I mean, we don’t wear anything to keep the tissue under our arms from drooping – we just exercise more. I’ve just really become used to how my boobs look under my clothes in a bra. Not sure I want to be showing nipple everywhere I go.

To be fair, the study mentions nothing about breast size, so it may not even apply to my size D beauties. Wouldn’t it be great if it did though? The selection of cute bras really sucks the bigger your boobs get. It would be so liberating to say f-you Victoria’s Secret, once and for all.

I could try to go au-naturel, but honestly after almost 30 years of bra-wearing, I’m not sure that I could.

You first.

(photo: olegganko/