A Lot of Dudes Don’t Get This Viral Hair Meme, and Women Can’t Stop Laughing About It

I hate when I hear a joke and I don’t get it. It’s so awkward! Do I laugh? What if I laugh at the wrong time? Do I not get the joke because of something wrong with me, or do I not get the joke because it’s a bad joke? It’s very stressful. When that happens to me, I usually just try to laugh when everybody else laughs and hope nobody asks questions. Recently, however, a bunch of dudes on the Internet didn’t get a joke, and now their responses to a viral hair meme have become a meme in themselves.

According to Buzzfeed, it all started when an 18-year-old cosmetology student named Payton Hicks posted two photos of some curled hair to Instagram. She labeled it “you vs. the girl he cheats with,” which is a variation on a long-running meme that juxtaposes something awesome with something terrible. But it wound up being extra funny because of how many dudes showed up in her mentions trying to figure out the joke.

The joke is that the hair on the left is chic and stylish “beachy waves” and the hair on the right is tacky, overdone, cringe-worthy “ribbon curls.” The hair belongs to Hick’s roommate, but in the left picture, the curls have been brushed out. The joke is basically a variation on the “he cheated and has bad taste” meme that also makes fun of the really “done” looking hair on the right.


I saw the girl you cheated on me with. She's a real downgrade, even for your taste.

“My method for curling clients’ hair is creating ugly ringlet-type curls that I then brush to make beachy beautiful waves,” Hicks told Buzzfeed. “I was laughing and joking with (my roommate) about how bad they look before I brush them.”

A lot of people didn’t get the joke

A lot of people got a good snicker at the hair on the right. But then it got really funny when a whole ton of people–mostly dudes–were very confused.




This exchange is my favorite:

Then the girl he cheats with meme became even more fun, because it was like a secret code.

Now Hick’s post has been shared more than 24,000 times and liked more than 100,000 times. It has almost 900 comments, mostly from people who are confused, and people who love that other people are confused.


A lot of people compared the hair on the right to hair from a middle school dance.

Hair like that was more in style in the early 2000s, so maybe that’s why so many people associate it with middle-school dance hair.

Of course, there are lots of women who did not immediately understand that the curls on the right are meant to be bad. And there are plenty of dudes in the world who are up-to-date on hair trends and did get the joke. Some of them were offended at the idea that dudes wouldn’t understand, but a lot of them just came to join in the mockery of the ribbon curls.

Did you get the joke? Do you like the hair? Let us know in the comments.

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